Starnus is an AI-powered platform that helps founders and B2B teams run outbound sales with simple prompts. It handles lead generation, enrichment, personalized outreach, and campaign management autonomously.

Starnus is an AI outbound sales employee designed for founders and B2B teams who want to automate their entire outbound process with minimal effort. Instead of manually building lists, writing generic emails, and juggling separate tools, users simply describe their business and goals, and Starnus takes over – finding the right leads, adapting messaging, and running outreach and follow-ups on autopilot. The core value is speed and consistency: it delivers a complete outbound campaign in minutes, not weeks, with personalized communication at scale. By entering just a website URL, six specialized agents analyze the site in parallel to extract the value proposition, ideal customer profile, competitor landscape, and pain points, all within 30 seconds and without any account required.

Manual outbound is slow, inconsistent, and generic. Starnus solves this by providing fast, consistent, and personalized execution. The platform's agents scan hundreds of signals to surface only leads with the highest fit, avoiding the volume-over-quality trap common in traditional prospecting. Because every message is personalized per lead using real signals – such as recent activity, role, and company stage – reply rates improve significantly. Users report 3x better-fit lead selection and 8x faster outbound execution compared to manual methods. This matters because time wasted on irrelevant leads or templated outreach directly impacts pipeline generation and revenue growth, especially for resource-constrained startups and lean sales teams.

First major feature: ICP Analysis with six specialized agents. Starnus deploys a site crawler, competitor mapper, proposition extractor, ICP builder, pain point analyzer, and signal finder simultaneously. Each agent reads the provided URL from its perspective, building a comprehensive picture of the user's business. The ICP builder distills this into a clear ideal customer profile, including company size, industry, role, and strategic fit. The competitor mapper identifies key rivals and their positioning. This entire process completes in 30 seconds, enabling users to instantly validate their target market and refine their messaging. The benefit is a data-driven foundation for outbound that normally takes days of manual research.

Second major feature: Lead Selection and Personalized Outreach. After ICP analysis, Starnus agents scan hundreds of external signals – LinkedIn profiles, company pages, job changes, funding events – to find leads matching the defined profile. Each lead is enriched with contact details and scored by ICP fit, so users see a clear priority ranking in the Lead Workspace. For outreach, Starnus creates personalized messages per lead across email and LinkedIn, incorporating contextual signals like recent posts or company news. All messages are shown to the user for approval before any send. Once approved, Starnus handles the full sequence, including follow-ups and multi-channel touchpoints, automatically adjusting based on reply signals.

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